Pearns Point, a development of 71 luxury beachfront and oceanfront homes in Antigua, has reported a rise in buyer demand for its eco-friendly residences in 2025, reflecting the growing preference of high-net-worth individuals for sustainable assets. The report indicates that while investors previously looked for energy efficiency, their focus has now broadened to include the capital expenditure required for future sustainability regulations and actual energy data.
According to Adam Gobat, Sales Director at Pearns Point, "The global objective for a more sustainable future is having an evident impact on the investment strategy of high-net-worth individuals which is inevitably redefining the luxury property landscape." He adds that eco-credentials have become a decisive factor for buyers, who benefit from lower running costs and higher rental returns.
Developers are responding to this trend by collaborating with architectural firms to make their properties a future-proof investment. For example, the team at Pearns Point works with London-based Studio RHE to create sustainable and energy-efficient homes. The Director of Studio RHE, Richard Hywel Evans, states: "When we first visited Pearns Point, we conducted a ‘digital feng-shui’ in order to understand and harness the site’s natural attributes to decide on position."
This includes conducting solar path analysis to maximize natural shade and using the area's trade winds to power micro-generation turbines. This focus on leveraging natural elements and local materials to reduce a project's carbon footprint is a growing priority for luxury developments seeking to attract the modern eco-conscious investor.